A Precision Targeting Success : Sennheiser’s Winning Approach With Ambeo Soundbar Max. Sennheiser campaign Insights: Challenge:To sell one of the premium high quality Ambeo soundbar max pricing – 1.5 lac in the highly competitive market on electronics products. Idea:By targeting the top 10% of HNI audiences on the basis of household income. Targeting direct decision […]
What matters the most in Social Media? Updates from this Week – Edition #2 1. Instagram Broadens Reels Gifts Access for Creators Across Additional Regions Instagram has expanded its virtual gifts feature for Reels creators to regions beyond the U.S. Now, creators in various areas can receive virtual gifts from their followers with a dedicated […]
Mughal-E-Azam’s Resounding Success Across North America: A Theatrical Triumph! Mughal-E-Azam The Musical – India’s biggest theatre dived into the captivating world where cinematic brilliance took the center stage. Mughal-E-Azam the musical is a theatrical adaptation of the legendary Bollywood film. Directed by Feroz Abbas Khan and produced by the Shapoorji Pallonji Group, the play went […]
What matters the most in Social Media? Updates from this Week – Edition #1 1. Instagram’s Exploration of Location Tags in Notes Instagram is experimenting with a new feature in its Notes inbox prompts. Some users are currently testing the ability to include a location tag when composing their Notes queries. 2. Snapchat Enhances Safety […]
Selling Direct, Selling Smart: The Omnichannel D2C Marketing Revolution Omnichannel D2C (direct-to-consumer) marketing refers to a strategy where a company uses multiple channels, such as social media, email, and in-person events, to connect with and sell directly to customers. The goal of an omnichannel D2C strategy is to create a seamless experience for customers across […]
What is D2F model? Why is it better than D2C model for marketing? In a world where Direct-to-Consumer (D2C) marketing has become one of the most loved business approaches, what if we tell you there is another way to get even better results? Yes, we are talking about D2F marketing. But what is D2F marketing? […]
What is an Amazon Buy Box, and how can you be eligible for it? How do you win it? Ever lost your buy box? Here’s how you get it back! But first, What is an Amazon Buy Box? On the right side of the Amazon product description page, there is a white box called the […]
8 Proven Strategies that will Boost Your Amazon Product Sales and Maximize ROI For the past 25 years, Amazon has revolutionized the way people shop and has established itself as a dominant force in the eCommerce industry. With a massive customer base and relentless growth, Amazon continues to provide immense opportunities for sellers to expand […]